Valve stops laughing, starts ranking your Steam reviews with a new "helpfulness" filter that makes memes, jokes, and beautiful ascii art less visible

GamesValve stops laughing, starts ranking your Steam reviews with a new “helpfulness” filter that makes memes, jokes, and beautiful ascii art less visibleWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

GamesValve stops laughing, starts ranking your Steam reviews with a new “helpfulness” filter that makes memes, jokes, and beautiful ascii art less visibleWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Valve)

Team Fortress 2's Heavy holding a bullet

Valvehas seen your jokes and found them wanting. Continuingan uncharacteristically talkative week for the company, the house of Steam has rolled out a new, auto-enabled user review filter that takes aim at “humorous but unhelpful” posts like “jokes, memes, ascii art” and one-word reviews.

To that end, “reviews that are identified as being unhelpful for potential customers, such as one-word reviews, reviews comprised of ascii art, or reviews that are primarily playful memes and in-jokes, will be sorted behind other reviews on the game’s store page. That doesn’t mean players won’t ever see these humorous, but unhelpful posts, but it hopefully means that they’ll see them less frequently when trying to learn about a game.”

An image of Earth Defense Force: Iron Rain

A few questions come to mind here. Firstly, will this system flag negative reviews posted in protest during a review bombing? Such reviews often end up being less visible or siloed off anyway – will this filter tighten the screws further? Valve doesn’t address review bombings directly in its post, but it does say that a review being positive or negative won’t affect its helpfulness rating.

Earth Defense Force 6,which recently took a beating on Steamafter players tripped over anEpic Gamesaccount requirement, offers a useful example, though there’s been fair debate over whether this qualifies as a review bombing since it targeted an in-game hangup. Looking at the current list of lifetime reviews, eight of the top 10 are negative, and all of these eight mention the Epic Games stuff. This includes short reviews such as, “the real enemy against the EDF was Epic all along,” which would probably qualify as an in-joke if somebody wanted to flag it. The two highest-rated user reviews I could find, in terms of how many people “found this review helpful,” are also negative reviews skewering the Epic connection. For the record,the EDF6 devs said they are “planning changes” as a resultof this feedback.

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“If you’ve identified a review as unhelpful, why not delete the review?” Valve queries. Beyond the aforementioned fun of jokey reviews, Valve reckons “many players want to express an opinion about the game, but don’t always have the words to describe their experience with the game, or aren’t interested in writing much,” and it doesn’t want to ignore what they have to say. I’m thinking of you, Cult of the Lamb fan who just said it’s “fun.”

Valve “didn’t like” Steam pages linking to other pages, and it’s “enforcing new rules” on what devs can write on its store.

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GAME REVIEWSMOVIE REVIEWSTV REVIEWS1Nemesis review: “A magical sense of tension"2Arcs review: “A whole lot of game in a small package"3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure"4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years"5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths"1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show"2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie"3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action"4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien"5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite"1Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat"2Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses"3Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist"4Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands"5Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

GAME REVIEWSMOVIE REVIEWSTV REVIEWS1Nemesis review: “A magical sense of tension"2Arcs review: “A whole lot of game in a small package"3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure"4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years"5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths"1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show"2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie"3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action"4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien"5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite"1Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat"2Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses"3Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist"4Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands"5Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

GAME REVIEWSMOVIE REVIEWSTV REVIEWS1Nemesis review: “A magical sense of tension"2Arcs review: “A whole lot of game in a small package"3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure"4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years"5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths"1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show"2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie"3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action"4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien"5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite"1Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat"2Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses"3Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist"4Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands"5Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

GAME REVIEWSMOVIE REVIEWSTV REVIEWS

1Nemesis review: “A magical sense of tension”

Nemesis board game models and tokens laid out on a board

1Nemesis review: “A magical sense of tension”

1

Nemesis review: “A magical sense of tension”

2Arcs review: “A whole lot of game in a small package”

2Arcs review: “A whole lot of game in a small package”

2

Arcs review: “A whole lot of game in a small package”

3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure”

3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure”

3

Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure”

4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years”

4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years”

4

Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years”

5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths”

5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths”

5

Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths”

1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”

Shadow brandishes a gun in Sonic The Hedgehog 3

1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”

1

Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”

2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”

2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”

2

Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”

3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”

3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”

3

Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”

4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien”

4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien”

4

The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien”

5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”

5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”

5

Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”

1Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat”

Ncuti Gatwa as the Doctor and Nicola Coughlan as Joy in Doctor Who Christmas special Joy to the World

1Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat”

1

Doctor Who 2024 Christmas special review: “Ncuti Gatwa is as magnetic as ever in this delightful festive treat”

2Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses”

2Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses”

2

Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses”

3Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist”

3Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist”

3

Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist”

4Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”

4Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”

4

Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”

5Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

5Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

5

Cobra Kai season 6, part 2 review: “Returns to the sort of hard-hitting form that made it such a fan favorite in the first place”

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