GamesBattle RoyaleFortniteFortnite players are begging Epic to let them spend more moneyWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
GamesBattle RoyaleFortniteFortnite players are begging Epic to let them spend more moneyWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Epic Games)

Community complaints about blockbuster live service video games fall under a few predictable buckets. Maybe the microtransactions seem excessive or overpriced. Perhaps people feel that a game doesn’t update enough. Players might be invested in the evolving meta of a game they enjoy every day, leading them to criticize the direction of the game. It’s unusual, then, thatEpic Gameshas found itself with a totally different problem regardingFortnite– fans are constantly irate over the item shop and the inability to spend more money.
Fortnite’s item shop is a robust beast that dwarfs most item shops in the entire industry. Every day, the shop updates at the same time with a new slate of goods, like skins and emotes. Like most games, Fortnite also has events and weekly challenges, which encourage players to log in regularly. Skins in particular might pop up in the item shop for a short period of time, only to be completely unavailable for purchase for over a year: if you missed it, you missed it. Anxiety over missing out is baked into Fortnite’s bones, which is why social media accounts and websites theme themselves entirely around what’s for sale that day. It’s like Xur in Destiny, except way more intense.
Window shopper
(Image credit: Epic Games)

READ MORE(Image credit: Epic Games)Fortnite players label new Witcher content a “massive disappointment” after “barely noticeable recolor”
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(Image credit: Epic Games)Fortnite players label new Witcher content a “massive disappointment” after “barely noticeable recolor”
(Image credit: Epic Games)

Fortnite players label new Witcher content a “massive disappointment” after “barely noticeable recolor”
Typically, the shop shows off a wide variety of wares – but every so often, it’ll only swap in a few things. Specific segments, especially ones dedicated to real-world brands that have lent their IP to Epic Games, tend to stick around for longer. “When is Lady Gaga ever going to leave the item shop?“reads another moderately bustling thread. In general, diehard fans have strong opinions about how well the shop rotates through Fortnite’s enormous suite of items,at times suggesting ways that Epic can improve the UI. It’s not that the UI is terrible: it’s that people want a more robust selection of things to buy.
Yet if we’re being realistic, during these slower periods, Fortnite is still likely rotating in more new things than most AAA games. To wit, one player who kept tabs on what the shop put out noted thatlast season saw the “highest number of new item shop skins"compared to other recent seasons. Despite this, the same thread still declared that the item shop selection overall was “bad.” Some of this displeasure has to do with what the skins actually are – just because it’s new doesn’t mean it’s good. Lego versions of some skins, for example, often fail to capture elements that make the full skin compelling in the first place.
People also have strong opinions about skins, particularly when it comes to meme ones, or characters that are a near-constant, like Peely. Still, when you consider that you can only wear one skin at a time during a game, what we’re looking at is frustration that people can’t expand their digital toybox. I say this as someone who is also cursed with an obsession with the item shop, to the degree that I’ll load the game up every day regardless of whether or not I’m getting in a match. What if there’s something really cool in there, I’ll say, knowing that I don’t even use 80% of what I buy.
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“I remember when the BR first launched and if you saw anyone who wasn’t wearing a default skin, you’d kind of think they were tryhards”
“I remember when the BR first launched and if you saw anyone who wasn’t wearing a default skin, you’d kind of think they were tryhards”
“I remember when the BR first launched and if you saw anyone who wasn’t wearing a default skin, you’d kind of think they were tryhards (aka a sweat) and they even got kind of targeted specifically,” wrote one Redditor,ConcernedYellingMan, on a thread that asked fans why they care so deeply about the item shop. The user went on to point out that many younger players have grown up in an era where microtransactions are normalized, whereas older players remember a time before TF2 hats.
Totally new to Fortnite? Check out ourhow to play Fortniteguide for absolute beginners
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1Nemesis review: “A magical sense of tension”
1Nemesis review: “A magical sense of tension”
1
Nemesis review: “A magical sense of tension”
2Arcs review: “A whole lot of game in a small package”
2Arcs review: “A whole lot of game in a small package”
2
Arcs review: “A whole lot of game in a small package”
3Path of Exile 2 review: “A stellar start to a thrilling and brutal dark adventure”
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4Indiana Jones and the Great Circle review: “The best adventure Indy has embarked on in over 30 years”
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5Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths”
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Marvel Rivals review: “So preoccupied with trying to be like Overwatch that it forgets to play to its own strengths”
1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”
1Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”
1
Sonic the Hedgehog 3 review: “Keanu Reeves as Shadow is wasted whilst Jim Carrey steals the show”
2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”
2Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”
2
Mufasa: The Lion King review – “It’s no Hakuna Matata but this Disney origin story is a class above the 2019 movie”
3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”
3Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”
3
Kraven the Hunter review: “The insistence on an R-rating helps save this, with a decent helping of bloodthirsty action”
4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien”
4The Lord of the Rings: The War of the Rohirrim review – “An uninspired expansion of the most iconic screen take on Tolkien”
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5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”
5Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”
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Nightbitch review: “Amy Adams' disappointing dark comedy is all bark and no bite”
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3Secret Level review: “An uneven experience with serious highlights that ultimately make up for the misses”
3
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4Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist”
4
Skeleton Crew review: “Perfectly captures the vibes of classic Star Wars with a swashbuckling twist”
5Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”
5Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”
5
Creature Commandos review: “James Gunn’s heartwarming, R-rated tale about super-monsters proves that the DCU is in good hands”